Dr. Oana Branzei
Associate Professor, Strategy | Director, Sustainability Certificate Program
Oana Branzei is the David G. Burgoyne Faculty Fellow, the Building Sustainable Value Research Fellow, and Associate Professor of Strategy at the Ivey Business School. Oana is also the convener and Ivey faculty for the PhD Sustainability Academy, a global event of the Alliance for Research on Corporate Sustainability.
As an academic, teacher and consultant, Oana enables executives and students to successfully transform local and global tensions among economic, social and environmental issues into future sources of competitiveness. Oana explores the origins of competitive advantage with an emphasis on how social interactions and/or socio-emotional resources pattern the creation, capture, conversion and distribution of value. Her current initiatives explain how social innovation can help organizations attain and sustain competitive advantage at the intersection of markets and social movements.